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We are happy that you would like to register for the following event:

Masterclass with Prof. Dr. Christine Eckert: Win-Win-Situation. How Goal Enabling Technologies improve your wellbeing and enhance companies’ profits.

12. June 2023, 03:00 PM

online via Zoom

Are you motivated to improve your physical, mental, social or financial wellbeing, but have found it difficult to follow through with your good intentions? In this Masterclass we will talk about Goal Enabling Technologies (GETs), which are technical features within self-improvement applications that help you to explicitly specify, monitor and sometimes pre-determine resources for your physical, mental, social or financial wellbeing goals.

Gain insights into why these GETs are a great tool for customer relationship management (CRM) and how companies and you can use them to maximise the benefits you get from them.

Content of the session:

In this session, Prof. Dr. Christine Eckert will discuss the following questions with you:
  • Why are GETs a useful technology for customer relationship management?
  • Which users can GETs help to become better?
  • How are GETs currently used and what are the opportunities for improvement?
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